OK, so it's Evo for various reasons.
1. Evolution, yes. Doesn't mean it's better or an upgrade, just different. It is an E6 below the waterline but much has changed above it and the structure is totally different - it is a two piece moulding so the rack supports are part of the hull and deck structure - not separately added afterwards. There are no roll decks - the joining of top and bottom is a la biscuit tin. There's more, but I have to do some work.
2. There's a bit of a fast car reference.
3. Backwards it spells Ove. The founder of Arup. Arup used to be known as Ove Arup, but the modern marketing excludes reference to the forward thinking fella. So it's a nod to him.
4. It starts with an E.
5. It gives Roland something (else) to shout at me when hoisting ("'eave-'o"). Nevermind.
It was an interesting launch - and not a splash of pink paint in sight. Unless you count the pathetic remnants of the crew's nail varnish.